Overview
Alea Health is a virtual mental healthcare platform that leverages AI to provide personalized support and therapy recommendations. The platform integrates advanced technology with evidence-based mental health practices, offering users tailored solutions to improve their well-being and connect with appropriate care resources efficiently.
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Background
Background
Background
Background
People experience mental health differently — their needs and coping mechanisms are shaped by personal context. A professional under chronic stress might need quick daily check-ins, while a student with anxiety could benefit from structured emotional guidance. However, most mental health apps remain generic, offering uniform journaling or mood tracking without adapting to individual emotions or life situations. As a result, users often feel these tools don’t truly understand them — the experience feels mechanical and disconnected, even when the features are clinically sound.
People experience mental health differently — their needs and coping mechanisms are shaped by personal context. A professional under chronic stress might need quick daily check-ins, while a student with anxiety could benefit from structured emotional guidance. However, most mental health apps remain generic, offering uniform journaling or mood tracking without adapting to individual emotions or life situations. As a result, users often feel these tools don’t truly understand them — the experience feels mechanical and disconnected, even when the features are clinically sound.
Challenges
Challenges
Despite the rise of digital wellness tools, most fail to bridge the gap between human understanding and digital convenience. Apps can collect data but struggle to interpret emotions or adapt to users’ changing mental states. This lack of contextual empathy makes the experience feel transactional rather than supportive, limiting engagement and trust — two essentials in mental health care.
Despite the rise of digital wellness tools, most fail to bridge the gap between human understanding and digital convenience. Apps can collect data but struggle to interpret emotions or adapt to users’ changing mental states. This lack of contextual empathy makes the experience feel transactional rather than supportive, limiting engagement and trust — two essentials in mental health care.
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Understanding the domain
Understanding the domain
Understanding the Users
Understanding the Users
To design an effective mental healthcare solution, we first needed to understand the landscape — both the users and the existing ecosystem. Through user research and competitive analysis, we identified key behavioral patterns, unmet needs, and opportunities where AI could make meaningful impact.
To design an effective mental healthcare solution, we first needed to understand the landscape — both the users and the existing ecosystem. Through user research and competitive analysis, we identified key behavioral patterns, unmet needs, and opportunities where AI could make meaningful impact.
User Segmentation
User Segmentation
Our research revealed three primary user groups with distinct mental wellness needs:
- Young professionals: struggling with burnout and work-related stress.
- Students: facing academic pressure, performance anxiety, and social challenges.
- Individuals with chronic mental health conditions: who require consistent, ongoing support between therapy sessions.
Our research revealed three primary user groups with distinct mental wellness needs:
- Young professionals: struggling with burnout and work-related stress.
- Students: facing academic pressure, performance anxiety, and social challenges.
- Individuals with chronic mental health conditions: who require consistent, ongoing support between therapy sessions.
Market Research & Competitor Analysis
Market Research & Competitor Analysis
We analyzed existing mental health platforms, from meditation apps to digital therapy services and self-help communities. While these tools offer valuable resources, they often lack contextual understanding and emotional intelligence, resulting in limited engagement and one-size-fits-all experiences. This revealed an opportunity for Alea Health to combine professional guidance with AI-powered personalization that feels genuinely human.
We analyzed existing mental health platforms, from meditation apps to digital therapy services and self-help communities. While these tools offer valuable resources, they often lack contextual understanding and emotional intelligence, resulting in limited engagement and one-size-fits-all experiences. This revealed an opportunity for Alea Health to combine professional guidance with AI-powered personalization that feels genuinely human.
Key Insights
Key Insights
Users value anonymity and emotional safety when seeking mental health support.
Users value anonymity and emotional safety when seeking mental health support.
Many users seek continuous guidance, not just one-time therapy sessions.
Many users seek continuous guidance, not just one-time therapy sessions.
AI-powered interactions can play a critical role in offering instant check-ins and emotional reflection between therapy sessions.
AI-powered interactions can play a critical role in offering instant check-ins and emotional reflection between therapy sessions.
Users value anonymity and emotional safety when seeking mental health support.
Many users seek continuous guidance, not just one-time therapy sessions.
AI-powered interactions can play a critical role in offering instant check-ins and emotional reflection between therapy sessions.
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Introduction
Introduction
Alea Health
Alea Health
Alea Health, a mental health startup based in Dubai, aims to transform therapy through AI-powered solutions. Designed as an AI-assisted mental health companion, Alea blends empathy with intelligence to extend the therapist’s care beyond sessions. By analyzing users’ moods, habits, and reflections, it offers context-aware insights and emotional support that feel human and personalized.
Alea Health, a mental health startup based in Dubai, aims to transform therapy through AI-powered solutions. Designed as an AI-assisted mental health companion, Alea blends empathy with intelligence to extend the therapist’s care beyond sessions. By analyzing users’ moods, habits, and reflections, it offers context-aware insights and emotional support that feel human and personalized.
Personal AI Assistant
Personal AI Assistant
Instant, friendly conversations that help users reflect and feel understood.
Instant, friendly conversations that help users reflect and feel understood.
Deep Dive Question
Deep Dive Question
Tailored emotional check-ins that uncover patterns and needs.
Tailored emotional check-ins that uncover patterns and needs.
Therapist Session
Therapist Session
One-on-one guidance with licensed professionals.
One-on-one guidance with licensed professionals.
Personalized Therapist Match
Personalized Therapist Match
Smart pairing based on personality, goals, and emotional profile.
Smart pairing based on personality, goals, and emotional profile.
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Design Approach
Design Approach
Branding Refinement
Branding Refinement
Assess the current logo and color.
Redesign the logo to enhance clarity and recognition
Fine-tune the color scheme to create a cohesive and calming aesthetic that reflects the app’s therapeutic purpose.
Assess the current logo and color.
Redesign the logo to enhance clarity and recognition
Fine-tune the color scheme to create a cohesive and calming aesthetic that reflects the app’s therapeutic purpose.
Revamp the Landing Page
Revamp the Landing Page
We revamped the landing page with Alea’s branding elements, creating a consistent and recognizable identity. A cleaner layout, intuitive navigation, and aligned visuals ensure a user-friendly and trustworthy experience.
We revamped the landing page with Alea’s branding elements, creating a consistent and recognizable identity. A cleaner layout, intuitive navigation, and aligned visuals ensure a user-friendly and trustworthy experience.
Old
Old
New
New
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Build MVP Responsive Web App
Build MVP Responsive Web App
In this step, we define and clarify the core features for both Users and Therapists. By mapping out their unique needs and interactions, the landing page can highlight value propositions tailored to each role.
In this step, we define and clarify the core features for both Users and Therapists. By mapping out their unique needs and interactions, the landing page can highlight value propositions tailored to each role.
User
User
Find therapists tailored to individual preferences
Receive daily support from an AI chat companion.
Connect with therapists through chat and video consultations.
Access personalized therapy guidance compiled by AI, based on in-app activities.
Find therapists tailored to individual preferences
Receive daily support from an AI chat companion.
Connect with therapists through chat and video consultations.
Access personalized therapy guidance compiled by AI, based on in-app activities.
Therapist
Therapist
Flexible therapy scheduling
Conduct consultations via chat or video calls.
Flexible therapy scheduling
Conduct consultations via chat or video calls.
Your Voice,
Automated
Insight
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Personal AI Assistant
Personal AI Assistant
Instant emotional support and friendly conversations that help you reflect, recharge, and feel understood.
Instant emotional support and friendly conversations that help you reflect, recharge, and feel understood.
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Personal AI Assistant
Instant emotional support and friendly conversations that help you reflect, recharge, and feel understood.
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Deep Dive Question
Deep Dive Question
Personalized check-in questions to better understand your emotions, challenges, and therapy needs.
Personalized check-in questions to better understand your emotions, challenges, and therapy needs.
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Deep Dive Question
Personalized check-in questions to better understand your emotions, challenges, and therapy needs.
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Therapist Session
Therapist Session
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
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Therapist Session
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
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Personalized Therapist Match
Personalized Therapist Match
Personalized Therapist Match
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
One-on-one sessions with licensed professionals to guide your healing journey and provide expert support.
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Flexible Scheduling
Flexible Scheduling
Easily manage your availability, set recurring sessions, and stay organized with a clear calendar designed to fit your working hours.
Easily manage your availability, set recurring sessions, and stay organized with a clear calendar designed to fit your working hours.
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Flexible Scheduling
Easily manage your availability, set recurring sessions, and stay organized with a clear calendar designed to fit your working hours.
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Billing Dashboard
Billing Dashboard
Get a real-time summary of your income, completed sessions, and payment status—all in one place.
Get a real-time summary of your income, completed sessions, and payment status—all in one place.
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Billing Dashboard
Get a real-time summary of your income, completed sessions, and payment status—all in one place.
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Start Session
Start Session
Start Session
Easily initiate secure video sessions and focus on delivering care without hassle.
Easily initiate secure video sessions and focus on delivering care without hassle.
Easily initiate secure video sessions and focus on delivering care without hassle.
Impact
Alea Health’s success in advancing AI-driven mental health solutions led to its acquisition by Treatment.com AI, marking a significant milestone for the company.
This achievement reflects the strength of Alea’s vision — combining technology, empathy, and clinical credibility — and its proven impact in shaping the future of digital mental healthcare.
Sources: https://finance.yahoo.com/news/treatment-com-ai-acquire-uae-155140096.html?guccounter=1
What our client says?
They were very responsive
Tigo collaborated with us to deliver the whole product design. They delivered all the screens with elements, framer, ppt template, high res logo, and clickable figma prototype.
Marco Bertetti
CDO of Alea Health
Verified by
Verified by
They were very responsive
Tigo collaborated with us to deliver the whole product design. They delivered all the screens with elements, framer, ppt template, high res logo, and clickable figma prototype.
Marco Bertetti
CDO of Alea Health
Verified by
Verified by
They were very responsive
Tigo collaborated with us to deliver the whole product design. They delivered all the screens with elements, framer, ppt template, high res logo, and clickable figma prototype.
Marco Bertetti
CDO of Alea Health
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Proposal deck
Tigo Design Studio©
Proposal deck
We partner with you on your journey from Seed to Star
Tigo Design Studio©
We partner with you on your journey from Seed to Star
Proposal deck
Tigo Design Studio©